Anti-Obama Store Owner Says He's Not a Racist

Bill Skuby calls furor over store display 'best marketing campaign I've ever had'

The Skuby & Co. clothing store in Spring Lake Wednesday morning was humming. 

Bill Skuby, the store's owner who made regional fame Tuesday for a controversial window display featuring President Barack Obama portrayed as a witch doctor, was answering the phone, which rang every minute or two, with a warning to callers that he'd be happy to talk so long as they were friendly. 

Skuby said he opened shop that morning with dozens of messages — some supportive, others somewhat profane — on the store's answering machine because of a politically-charged Halloween display some have accused of being racist. 

Skuby, a self-described Independent, denies being a racist. 

“I don’t even see color," Skuby said. 

Skuby said that he dislikes Obama's presidency and policies, not his skin color. 

Skuby said he's voted for both Republicans and Democrats, including every Democrat on the Spring Lake council. 

The clothier on Wednesday dealt with death threats and accusations of racism, but he also enjoyed a surge in business. 

“It’s the best marketing campaign I’ve ever done," Skuby said. 

Orders from across the country were coming in for anti-Obama hats Skuby had made up after the president's "You didn't build that" statement that became a Republican target.

The hats, Skuby said, were intended to mean, "For your business owner," but the acronym — F.U.B.O. — adopted, however unintended, a more vulgar version. 

Foot traffic also worked its way into the store, and seemed a mix of regular shoppers and those who came to see things for themselves. 

But Skuby said the neighboring businesses and town officials were pressuring him to take down the Obama display. 

Skuby even agreed that all the commotion damaged the image of the entire town, but he remained adamant about keeping the sign in place. 

“People want me to leave,” he said.

Skuby said an anonymous caller contacted his vendors to tell them about the display and get them to cease doing business.

Several vendors visited the store and take a look, but Skuby said none have stopped selling him product. 

Skuby said he was done speaking to reporters who would twist his words and paint him as a racist.

“All of a sudden I’m racist, and this town is racist," he said. 

Skuby said he was hoping to get an interview with Sean Hannity on Fox News. 

LakeComoPride October 13, 2012 at 01:41 AM
So his big aspiration is to land an interview with one of the shills at Fox News? I respect for the rights of any small business owner, but he just outed himself as an idiot for that one.
Allison October 13, 2012 at 03:15 AM
Obama's comprehensive medical plan is ... voodoo medicine? Hell-o? Do you a medical plan? I hope if you need medical care, that you have adequate coverage. If you prefer treatment by a witch doctor, fine with me.
Susan Ferchak October 13, 2012 at 03:49 AM
Bill it just hurts your party. Yes, you have the freedom to do it but, to associate oneself with an idiot like Sean Hannity doesn't make one seem credible all. You really make Obama extremely appealing you convinced me!
Cynthia Glennan October 13, 2012 at 03:55 AM
Please people, this is not a silly comment. It's very racist and hateful! I am disgusted and will never go in to his store, even tho I just moved to Spring Lake. I would have had second thoughts about purchasing our home there had I known this kind of bigotry was accepted in SL...
jerseyswamps October 13, 2012 at 09:15 AM
The point being it is bad medicine for our sick economy. Our economy is hurting and Obama wants to shake beads and rattles over it and then send our children the bill.
Allison October 13, 2012 at 12:37 PM
"Shake rattles and beads......." Hmmm if you don't think that is a bigoted, rascist comment, you are in trouble. If you know but don't care, then we are all in trouble. If you aren't happy with the President's policies, by all means say so. To attack him in a personal way apparently based on a prejudiced view of his race just makes you and your party look bad. I doubt you would appreciate anyone saying that Romney will help the country with a few shakes of Mormon love beads. But hey, maybe that would help you. Go for it!
Rick Ricky October 13, 2012 at 04:03 PM
Take a good look at this guy...He looks like an A-hole!
jerseyswamps October 13, 2012 at 08:33 PM
I was responding to Susan's comment of not knowing why he used a witch doctor. It seemed obvious to me. But maybe that's because I read the earlier articles where he explained he was protesting Obama's policies, especially Obamacare. I do agree that using what he did distracts from his legitimate criticism of Obama. If he wanted to use a character a magician surrounded by smoke and mirrors would have been better. "The Great Obama" could have had a turned over top hat on a table in front of him into which he placed things that magically disappeared. Things like his promises to create jobs, reduce the debt, create harmony across the land. "Come, watch our world stature disappear!" BTW, ever hear the term "voodoo economics"? Bush 41 used that to describe Reagan's economic policies when they were competing for the nomination. Racism?
Allison October 13, 2012 at 08:48 PM
Racism, slander, defamation of character, none of it good. Definition of 'Voodoo Economics' A slanderous term used by George H. W. Bush in reference to President Ronald Reagan's economic policies, which came to be known as "Reaganomics". Read more: http://www.investopedia.com/terms/v/voodooeconomics.asp#ixzz29DL4gtux
J October 13, 2012 at 09:58 PM
If a white President had passed Obamacare, a lot of people wouldn't like it, but they wouldn't portray that President as a witch doctor. So, yes, Skuby is absolutely a racist. Also, it's truly hilarious that he gets all sanctimonious about his 1st Amendment right yet whines that someone else exercised his or her free speech right to ask his vendors to boycott his store. What a hypocrite.
Bob Griffiths October 14, 2012 at 01:02 AM
In 1963, we lost a President and I thought America had learned a lesson about the link between unbridled hatred and violence. Too many in America have forgotten that lesson and that sad day, November 22, 1963. Yesterday, a shot was fired at the Denver Campaign Headquarters of President Obama, open hatred directed toward our President cannot be tolerated in any form, we should know better, this is America.
Wall Resident October 14, 2012 at 04:15 AM
Just because he doesnt like Obama he is a racist, that is RIDICULOUS!!!!!!!!!!!!! So when we voice our opinions or put something up in our stores or homes against Obama's policies we are racist? Just because of Obama's race we are not allowed to be against him? Because we will be called racist? No matter what anyone says against Obama, you Obama lovers come back ALL THE TIME and say we are RACIST! That is so ignorant!
Allison October 14, 2012 at 04:35 AM
Wall Resident, No no no! Please. Read. Carefully. You can like or dislike Obama and his policies, that does not make you or anyone a rascist. It is the slurs, the prejudicial comments and insults that are about him and his racial background, rather than about his politics, that make you a rascist. Get it?
Typical Obama Voter October 14, 2012 at 02:11 PM
It is okay for them to do it. Its called freedom of speech.
Typical Obama Voter October 14, 2012 at 02:16 PM
Shut up Bob. No one has more hatred for other people than you have for republicans and conservatives. Every day while George Bush was in office he was mocked and ridiculed by you and your whacky lefties. You called him a murderer, stupid, racist. None of which is true, unless it is also true of Obama. Stick to writing your stupid liberal hateful blog BOB. You must truly be sick to believe the garbage that you spew.
Typical Obama Voter October 14, 2012 at 02:17 PM
Shut up Bob. No one has more hatred for other people than you have for republicans and conservatives. Every day while George Bush was in office he was mocked and ridiculed by you and your whacky lefties. You called him a murderer, stupid, racist. None of which is true, unless it is also true of Obama. Stick to writing your stupid liberal hateful blog BOB. You must truly be sick to believe the garbage that you spew.
Typical Obama Voter October 14, 2012 at 02:20 PM
Freedom of speech.. Just like Hateful, racist anti American Bob Griffiths supid liberal blog. Freedom of speech. Bob Griffiths is the only person allowed to mock anyone else. Disagree with Bob"s liberal politics and see how fast he gets mean and nasty and hateful towards you in his blog.
Typical Obama Voter October 14, 2012 at 02:50 PM
I guess the Liberals never mocked Condaleeza Rice about her politics or physical appearence, Right Bob Griffiths, you phony.
Sal October 14, 2012 at 05:41 PM
Any business owner that does something like this is a Total and Complete Idiot. By doing something like this he has likely lost 50% of his customers FOREVER. Yes, some people may like him for doing it it_____but an equal number do not like it and those who do not like it will Never shop there again. The Business owner___has 'nothing to gain' and 'everything to lose' by showing his stupidity in this manner. How does anyone expect Foreign leaders and people in foreign countries to show any respect towards the USA or our President when Americans openly show they detest him????? Like it or not__he is still the President of ALL of these UNITED States of America. If you do not like him___VOTE instead of doing unpatriotic things that the terrorists love to see and embarrassing the USA. Anyone who does not like him is Free to leave the USA if you think you can find a better country to live in.
Allison October 14, 2012 at 07:21 PM
I seriously don't recall anyone depicting Condeleeza Rice as a witch doctor/priestess, whether or not her politics were admired. And Aqualung, thanks for the info on Bob's blog, I'll definitely check it out now. You will have to stick with Sean Hannity or other hatemongers, who manipulate the frustrations of people for their own glory and fame. I completely agree with Sal, vote instead of insult. And, If we have so much enmity and dissension in our small part of the world, how can we expect diverse nations to peacefully co-exist? Embarrassing ourselves in this way sets no example, just makes you a laughingstock,
jerseyswamps October 14, 2012 at 08:42 PM
What ever is going on in Skuby's store is tame compared to what's out there. Google racial slurs and Stacey Nash, then Mia Love. The slurs would make a red neck blush. Some encourage Ms. Nash to kill herself. These two young women aren't conservative bomb throwers with a long history of bashing liberals. Stacy, who voted for Obama last time just tweeted "vote for Romney, our future depends on it". That is all she said! The other is running for office. All the comments directed towards these two are from liberals because they dare to think differently. There's your tolerance, liberal style.
Allison October 14, 2012 at 11:49 PM
I wonder if it is helpful to paint "all Liberals" or "all Conservatives' as the same? Of course not. It would behoove all of us, whatever our personal and political beliefs, to behave better.
Joe Stewart October 15, 2012 at 01:55 PM
Who really cares. When are we going to realize that this is a free country and you should be able to put whatever you want in your store business. If he is a racist, there is nothing you are going to do to change that. If you fools out there just ignored it, he wouldn't have made all that money. Instead, you have made his marketing campaign a success. Congratulations for making a man that you thought was racist famous. One word DUH!
Joe Stewart October 15, 2012 at 02:02 PM
One more thing....lets talk about reverse discrimination racism for a minute. How do blacks get away with BET (BLACK entertainment television), BLACK entertainment awards, NAACP (national association for the advancement of COLORED people). None of which are any longer needed. What if white people started WET (WHITE entertainment television), WHITE entertainment awards, or NAAWP (national association for the advancement of WHITE people). Stopping discrimination and racism is a two way street....equality is equality and there should be no advantages or special considerations on either side. No one alive today was or is a slave and no one alive today is or was a slave owner. Get over it all America...Black, White, Tan , Yellow, Green....who cares!
paulie October 15, 2012 at 04:50 PM
I will put this as simply as possible: If you voted for Obama in 2008 to prove you are not a racist vote for Romney in 2012 to prove your are not an idiot.
Allison October 15, 2012 at 07:53 PM
Voting proves you are not an idiot, not for whom you vote.
Col. Korn October 16, 2012 at 01:47 AM
Of Course! Didnt you all know that all of us who are not Voting for OBAMA are Racists? Michelle OBAMA said that much BEFORE the LAST ELECTION! Get with it PEOPLE, Reverse Discrimination is in full swing!
paulie October 16, 2012 at 07:21 PM
Allison: WOW if anyone has ever got it completely backwards it sure is you after that remark. You can not possibly be serious.
joe smith November 01, 2012 at 01:11 PM
exactly. I used to live in NJ at the beach and have friends and family there. This summer i happend to be behind this guy at the car wash one morning, his sticekrs caught my eye and I just watched him. There is no doubt in my mind this guy is a racist and is only out to make a quick buck in the most selfish way possible. cmc
Former Resident November 06, 2012 at 12:58 AM
how's business now, Bill Skuby? Did anyone but first responders (despised by Republicans) see your racist store window display on Halloween? What? There were no trick-or-treaters to see your display on Halloween either? Wow, Karma is a giant O'bummer, isn't it, Bill?


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